Challenge
Revitalise House of Fraser's café brand, Café Zest, operated by The Massarella Catering Company.
Our approach
- A fresh blend of design and strategy.
- Crafted a new logo that pops
- Designed menus that make mouths water
- Created point-of-sale materials that catch the eye
- Colour palette: Cool blue meets sunny yellow, complementing the interior and creating a welcoming vibe.
- Typography: Hand-drawn fonts for a dash of casual charm.
Result
A café brand that's as refreshing as your morning cuppa.
Because great branding should always leave you feeling a little... zesty.